This data often includes the keywords you rank for in search, how each search engine crawls your site and more. SEO can help your website rank higher in search results and consequently drive more traffic to your website, it’s just that ranking and traffic are a means to an end. There’s little use in ranking if no one is clicking through to your BHS Links site, and there’s little use in increasing your traffic if that traffic isn’t accomplishing a larger business objective. “White hat SEO” refers to SEO techniques, best practices, and strategies that abide by search engine rule, its primary focus to provide more value to people.
A key feature is its ability to analyze many keywords or domains at once. Ahrefs is a powerhouse – worth every cent if backlinks are important in your SEO strategy. It has helped me stay ahead of competitors by pointing out link-building opportunities I might have missed. Biased or not, I’ve seen first-hand how SEO.AI streamlines both the creation and optimization process at scale.
How Do You Discover Organic Keywords?
And if that happens often enough, Google will downrank you for that keyword. Specifically, before I write a single word, I figure out my target keyword’s Search Intent. On the other hand, this keyword isn’t super competitive, has a high CPC and gets a decent number of searches every month.
- As you can imagine, ‘Read more’ is the only link they have in place.
- This lesson answers critical questions about search engine mechanisms, crawling in a step-by-step way.
- Effective link building can significantly enhance your website’s search engine rankings and overall visibility.
- If an image file size is too big, it may slow the load speed of your site.
- Here, you can see a list of recent articles related to your subtopic.
Improve your Core Web Vitals
Semrush’s On Page SEO Checker can help you spot on-page optimization opportunities. But SEO tools can make it easier to monitor and manage your SEO efforts. This content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.
If I had only optimized for “white hat SEO”, I wouldn’t have received any organic traffic until I hit the first page for my target keyword. For example, when I looked at threads on the topic of “link building”, I noticed terms like “content strategy” and “content strategies”. Identify the keywords they are ranking for and study their backlink profile – you’ll need an SEO tool such as Semrush or Diib for this. Enhance user engagement by incorporating images and videos, optimizing them for search engines. Ideally, it’s best to do your keyword research before you start writing content.